This new music video for Black Swan makes you suspect that Fox Searchlight is still nervous about the “ballet-is-for-old-rich-people” stigma. It seemed like the positive buzz, the great first trailer and news of a lesbian kiss would be enough, but they really pulled out the stops here. For horror and suspense junkies, the abrupt, strobe-edited interludes feature violence, psychosis and the some of the creepiest imagery in an American trailer. Ah, and then for cosmopolitan 18-24 demographic, the other half of the video takes place in a hip dance club with plenty of sensual embraces. Plus, for the old rich people, there’s ballet. Black Swan: Finally a movie for everyone.
Otherwise, the video does a great job showcasing the eclectic soundtrack to the movie, which features Clint Mansell’s score mashed together with electronic acts like The Chemical Brothers and Al Tourettes. Be warned though, it does seem a bit spoiler-heavy, especially the final shot.
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